SENIOR MANAGER, STRATEGIC COMMUNICATIONS & ADVOCACY
Passionate about Africa, its people and international relations, Lydie Yabeko has nearly 20 years of experience in the Communication industry, including 10 years as a Public Relations and events specialist in the Central African sub-region. She has lived and worked on three different continents.
After earning a Master’s degree in History of Art between Bordeaux (France) and Montreal (Canada), she studied journalism in Canada and began her career in the media there before returning to her home country, Cameroon, in 2009, to join her efforts with those advocating the emergence of positive and winning Africa.
Her track record includes many collaborations with media, major corporations, international organizations and prestigious events, from North America to Africa, Europe and more recently Asia. This has allowed her to build a very solid network of important personalities in Africa and its diaspora (politicians, artists, journalists and influencers, leaders and businessmen, athletes).
Lydie Yabeko has also taught Strategy and Event Management at the University of Douala from 2014 to 2018.
“A born activist, I have advocated all my life for the development of my continent, Africa, through culture (raising awareness of the invaluable potential of the continent and safeguarding memory and heritage), sport (as a vector for building individual confidence, a vector for peace and essential values at the group level), and politics.
I have just recently entered the fight for equitable (access to the most deprived) and sustainable health; and when it came to me, I did not hesitate for a single second. How had I not thought about it before? Isn’t Health’s populations finally the most important pillar of Development as without it, everything else is impossible?
Concerning malaria in particular, I am devastated every time I hear that someone has died because of malaria. We are not only in the 2020s where communication is accessible to everyone, but we are also talking about a disease that can be prevented and cured. NO, not one more person should die from this disease today. Today I am proud and happy to join my work force and my aura for fight against malaria. Together, Step Up The Fight” Lydie Yabeko